New Logo

The original logo for TZV Productions was:

I liked this logo because it included the T the Z and the V in a very simple way, but there was still a part of me that felt it didn't really look like much of a logo. Logo's have to be instantly recognisable and effective in getting your audeinces attention and i don't think that this logo does that. It is very plain and not really noticeable, even though it had three different colours to it. The logo isn't blod enough to stand out and grab peoples attention. It is to basic to be an effective logo for our company. I was thinking about how i wasn't content with the logo we had and so i wanted to design a new one but i wasn't sure how to go about it, but after some help from a friend, we came up with this:

First of all, the logo is round, in a circle, which i instantly think makes a good logo, because it reminds me of a stamp and so that means that we can easily 'stamp' our logo on all of our products. This logo is bloder that the original one aswell so it immediatly stands out a bit more. The T Z and V are all in there as well but in a more subtle way, and the way they are positioned creates a nice look for the logo within the circle. The plain black also adds to the boldness and the standing out of the logo, i think that this logo would be more effective in getting our audiences attention and having them recognise that a product is from our production company.